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April 15, 2024
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Football Club Expansion – Al Zaeem FC, Dubai
Global Capital acquired Al Zaeem FC, a professional football club in Dubai, with the vision of transforming it into a dominant force in Middle Eastern football. The goal was to enhance the club’s performance, brand presence, and financial sustainability.
Challenges
•Lack of international brand recognition.
•Limited commercial partnerships and sponsorships.
•Need for stronger player recruitment and development.
Global Capital’s Role
• Invested in state-of-the-art training facilities and player development programs.
•Negotiated high-profile sponsorship deals with international brands.
•Introduced data-driven performance analytics to enhance team strategy and scouting.
•Leveraged its football network to attract elite coaching staff and player talent.
Results
• Al Zaeem FC won its first major domestic cup title within two seasons.
•Increased merchandising revenue by 250% through improved branding and fan engagement.
•Signed a record-breaking sponsorship deal, ensuring long-term financial stability.
•Developed a youth academy pipeline, securing talent for the club’s future.
Key Takeaway
Through strategic investments and operational improvements, Global Capital turned Al Zaeem FC into a rising powerhouse in Middle Eastern football.
